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More Th>N Plans Student Activity

Marketing Car Insurance
Published: Wednesday, October 04, 2006 

More Th>n is targeting students for the first time in a campaign promoting its Drive Time car insurance.Traditionally, the Royal Sun Alliance-owned insurer has targeted 30- to 60-year-olds. However, it has now appointed student specialist Campus to work alongside Fallon to recruit brand ambassadors to promote the scheme.....

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Car Insurance News: More Th>N Plans Student Activity...Get an auto insurance quote!

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