PEOPLESCHAMPION.COM, set-up last summer by serial financial guru Jim Spowart, has hit back at claims that comparison sites are confusing for customers and should carry "accuracy warnings". Direct Line - itself co-founded by Spowart and owned by Royal Bank of Scotland - has criticised comparison sites for not always finding the best deals. But Ian McAteer, marketing director of Peopleschampion.com, which is majority owned by SMG, is taking legal advice on whether to make a formal complaint about Direct Line's latest television campaign.....
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