Car insurance in bustling Milwaukee is twice the cost of coverage in the cheapest parts of the state. Even so, the difference in rates as you compare insurance companies can be substantial no matter where you live. The cost for a policy vaires significantly among insurers, as each company uses its own system for setting rats. That's why it's wise to shop around. Enter your ZIP code, age and coverage level to see the highes and lowest rate supplied by insurers for your neighborhood. You'll also see the average rate, so you know what to expect to pay.
Wisconsin Car Insurance Rates by ZIP Code
- Cheap car insurance in Wisconsin
- Recommended car insurance coverage
- Low cost auto insurance for Wisconsin drivers with recent accidents
- Who has the cheapest Wisconsin car insurance for drivers with speeding tickets?
- How much does it cost to add a teen to your policy in Wisconsin?
- Cheapest Wisconsin auto insurance for young drivers: Ages 18 to 25
- Senior drivers: Cheap auto insurance for Wisconsin drivers age 65 to 85
- Car insurance for Wisconsin drivers with bad credit
- Best car insurance companies in Wisconsin
- Largest car insurance companies in Wisconsin
- Wisconsin Car Insurance Laws
- Average annual car insurance rates for major cities in Wisconsin
Cheap car insurance in Wisconsin
Wisconsin car insurance requirements
| Minimum bodily injury liability | $25,000/$50,000 |
| Minimum property damage liability | $10,000 |
| Uninsured/underinsured motorist bodily injury | $25,000/$50,000 |
| Coverage limits | Average annual rate |
|---|---|
| Liability Only - state minimum | $373 |
| Liability Only - 50/100/50 BI/PD | $415 |
| Full Coverage - 100/300/100 BI/PD $500 Comp/Collision deductible | $1,351 |
Recommended car insurance coverage
The cheapest car insurance may not provide sufficient protection, so how much insurance should you buy? Bare-bones coverage may be a good choice if you have few assets or have an old car and don’t drive much. But if you have a home and investments, consider buying more insurance. If you don’t, you’re at risk for having your money and house taken to cover the cost of an accident. If you financed your car you will be required to get additional comprehensive and collision coverage.
Use our How Much Car Insurance Do You Need? tool to get a recommendation.
Liability
We recommend you buy more insurance than is required to legally drive a car in your state, especially if you have savings and assets. The more money you have, the more likely you are to be sued following a car accident should your insurance be insufficient to cover all the expenses. If your net worth is:
- less than $50,000, choose at least 50/100/50
- between $50,000 and $100,000, choose at least 100/300/100
- more than $100,000, choose at least 250/500/100
If you're leasing or financing your car, you must get coverage of 100/300/100 or higher.
Collision and comprehensive
Collision coverage pays for damage to your car after an accident that you cause. Comprehensive insurance pays to replace stolen cars and for damages from vandalism, flooding, hail, fire and animal strikes. If your car is:
- less than 10 years old, you should strongly consider buying collision and comprehensive.
- more than 10 years old, only buy collision and comprehensive if your car is worth $3,000 or more, if you couldn’t afford to replace your car if it’s wrecked, or if you just want more protection on your policy.
For drivers in Wisconsin, collision costs an average of $461 yearly, comprehensive is $212, according to CarInsurance.com rate data. If you buy comp and collision, check our guide to choosing a deductible amount.
Medical coverage (MedPay)
Medical payments coverage can help pay for the medical or funeral expenses of covered drivers and passengers after an accident, regardless of fault, up to $25,000. In most states, including Texas, it's an optional addition to your car insurance policy. MedPay does the following:
- Covers you and your passengers’ medical expenses
- Pays for expenses after health insurance limits are exceeded
- Offers additional protection to insured drivers who are hit by a car while walking or biking
If you and your passengers:
- Don’t have health insurance, or have a plan that doesn’t cover car accidents or has low limits, we recommend that you add medical coverage of at least $5,000 to your car insurance policy.
- Do have health insurance, it’s still a good idea to have medical coverage if you want the best protection in your policy, as it can pay out after your health benefits are maxed out.
Gap insurance
If you don’t own your car outright and have an accident, gap insurance pays the difference between the cash value of your car and the current outstanding balance on your loan or lease.
- If you’re financing your car, your car is less than one year old and you’ve put less than 20 percent down on it, you should buy gap insurance. If not, you don’t need gap insurance.
- If you’re leasing your car, it’s a good idea to buy gap insurance if you aren’t already required to in your lease agreement.
- If you own your car outright, you don’t need gap insurance.
| Company | State minimum average annual rate | 50/100/50 average annual rate | 100/300/100 average annual rate |
|---|---|---|---|
| Allstate Prop & Cas Ins Co | $510 | $557 | $1,484 |
| Amco Ins Co | $482 | $559 | $2,851 |
| Artisan & Truckers Cas Co | $331 | $361 | $1,176 |
| Geico Cas Co | $237 | $245 | $663 |
| Mid Century Ins Co | $415 | $456 | $1,021 |
| State Farm Mut Auto Ins Co | $263 | $311 | $914 |
Low cost auto insurance for Wisconsin drivers with recent accidents
Filing an accident claim means you are likely to pay more for your car insurance coverage. However, how much more you pay depends on several factors, and your car insurance company plays is one of those significant factors. Each company assesses risk differently, so that's why the increase after an accident will vary among insurers. Here is how major carriers compare after at-fault accidents for the average Wisconsin driver with a full coverage policy:
| Company | 1 At-fault property damage accident over $2K | 2 At-fault property damage accident over $2k | At-fault bodily injury accident |
|---|---|---|---|
| Allied AMCO PPA | $2,924 | $3,175 | $2,924 |
| Allstate P&C | $2,427 | $3,055 | $2,427 |
| Artisan and Truckers Casualty | $1,926 | $2,626 | $1,926 |
| GEICO Cas | $634 | $1,596 | $532 |
| GEICO General | $1,021 | $1,754 | $1,021 |
| Mid-Century Ins Co | $1,318 | $1,529 | $1,318 |
| Progressive Universal | $1,070 | $1,561 | $1,070 |
| State Farm Mutual Auto | $927 | $1,229 | $927 |
Who has the cheapest Wisconsin car insurance for drivers with speeding tickets?
If you get a speeding ticket, chances are you'll see an increase in what you pay for car insurance, upon your policy renewal. Typically, you'll pay more for three years. But even with a traffic ticket, comparison shopping can save you money. For instance, you'll see that the difference between the highest rate and the lowest in the table below is more than $1,938, on average, according to CarInsurance.com's rate analysis. That's how much you can save by comparing car insurance companies.
| Company | Average Rate |
|---|---|
| GEICO Cas | $612 |
| State Farm Mutual Auto | $738 |
| Progressive Universal | $1,214 |
| Mid-Century Ins Co | $1,333 |
| Artisan and Truckers Casualty | $1,472 |
| GEICO General | $1,754 |
| Allstate P&C | $1,770 |
| Allied AMCO PPA | $2,550 |
How much does it cost to add a teen to your policy in Wisconsin?
No matter where you live, adding a new driver to your family policy will hike your rate significantly. In Wisconsin, you can expect your rate to go up by an average of 163 percent when adding a driver age 16 to your coverage, according to CarInsurance.com rate data. You'll see in the table below how much it costs, on average, to add a teen driver in Wisconsin, and how major insurers compare on price. GEICO Cas had the lowest auto insurance cost for adding a driver age 16 to a full coverage family policy, among insurers surveyed.
| Company | Average Rate | Average Rate after adding female teen | $ Increase (female) | Average Rate after adding male teen | $ Increase (male) |
|---|---|---|---|---|---|
| Allied AMCO PPA | $2,550 | $4,306 | $1,757 | $5,672 | $3,122 |
| Allstate P&C | $1,466 | $3,168 | $1,703 | $3,772 | $2,306 |
| Artisan and Truckers Casualty | $1,189 | $2,654 | $1,464 | $2,998 | $1,809 |
| GEICO Cas | $468 | $1,480 | $1,012 | $1,663 | $1,196 |
| GEICO General | $793 | $2,168 | $1,375 | $2,629 | $1,836 |
| Mid-Century Ins Co | $1,068 | $2,230 | $1,162 | $2,252 | $1,184 |
| Progressive Universal | $958 | $2,183 | $1,225 | $2,460 | $1,501 |
| State Farm Mutual Auto | $681 | $2,097 | $1,416 | $2,642 | $1,961 |
Cheapest Wisconsin auto insurance for young drivers: Ages 18 to 25
Enter an age from 18 to 25 to see who has the best rates for young drivers in Wisconsin, by company. You’ll see in the chart below which car insurance companies have the lowest rates for young drivers buying a full coverage policy. Average car insurance rates by age data shows that drivers typically pay higher rates until age 26, when rates begin to drop as drivers gain more experience on the road. But even young drivers can save money by comparing car insurance rates to see which company has the lowest rates, by qualifying for student discounts and by staying on their parents’ policy as long as possible.
Senior drivers: Cheap auto insurance for Wisconsin drivers age 65 to 85
Below you can see average rates by company for drivers age 65 and over, buying a full coverage policy. While comparing car insurance quotes is always one of the primary ways to save on coverage, you can also see if you qualify for a mature driver discount or if you can trim rates by taking a defensive driving course.
Car insurance for Wisconsin drivers with bad credit
Car insurance for drivers with bad credit costs significantly more than it does for those with good credit. Wisconsin ranks 39th among the worst states for drivers with bad credit, as CarInsurance.com's data analysis shows. Compared to good credit drivers, those in Wisconsin with bad credit pay 60 percent more, on average. The good news is that you can still shave some money off your coverage costs if you compare car insurance companies. You'll see below that the difference among major insurers is nearly $2,278 for a full coverage policy for a driver with bad credit. That's how much you can potentially save by comparing car insurance quotes.
| Company | Poor credit |
|---|---|
| GEICO Cas | $772 |
| GEICO General | $1,132 |
| State Farm Mutual Auto | $1,533 |
| Progressive Universal | $1,739 |
| Mid-Century Ins Co | $1,910 |
| Artisan and Truckers Casualty | $2,109 |
| Allstate P&C | $2,409 |
| Allied AMCO PPA | $3,050 |
Best car insurance companies in Wisconsin
Scores are based on Insure.com’s “Best Insurance Companies” customer review survey of 3,700 customers. Policyholders ranked insurers on claims handling, customer service, value, mobile apps/website usefulness and were asked if they would renew their coverage and if they would recommend the company. All scores are out of 100.
| Rank | Company | Score |
|---|---|---|
| 1 | CSAA Insurance Group | 93.43 |
| 2 | USAA | 92.08 |
| 3 | Allstate | 90.18 |
| 4 | Liberty Mutual | 88.21 |
| 5 | American Family | 88.14 |
| 6 | Erie | 87.41 |
| 7 | The Auto Club Group (ACG) - AAA | 87.21 |
| 8 | Auto Club of Southern California (Auto Club Enterprise Insurance Group) | 86.86 |
| 9 | Progressive | 85.66 |
| 10 | Esurance | 85.22 |
| 11 | Geico | 84.11 |
| 12 | Nationwide | 83.80 |
| 13 | Safeco | 83.67 |
| 14 | Farmers | 83.25 |
| 15 | Metlife | 83.11 |
| 16 | State Farm | 82.34 |
| 17 | Travelers | 82.22 |
| 18 | Hartford | 81.19 |
| 19 | The General | 79.03 |
Largest car insurance companies in Wisconsin
| Rank | Company | Premiums Written | Market Share |
|---|---|---|---|
| 1 | American Family Insurance Group | 583,243 | 18.74% |
| 2 | Progressive Insurance Group | 530,761 | 17.05% |
| 3 | State Farm Group | 468,020 | 15.04% |
| 4 | Allstate Insurance Group | 146,726 | 4.71% |
| 5 | Berkshire Hathaway Insurance Group | 146,184 | 4.70% |
| 6 | Liberty Mutual Insurance Companies | 78,174 | 2.51% |
| 7 | USAA Group | 72,958 | 2.34% |
| 8 | Farmers Insurance Group | 68,325 | 2.20% |
| 9 | Travelers Group | 30,389 | 0.98% |
| 10 | Nationwide Group | 25,283 | 0.81% |
Source: A.M. Best; State/Line (P/C Lines) - P/C, US; Data as of:November 28, 2018
Wisconsin Car Insurance Laws
| Roads | Number of Fatal Accidents |
|---|---|
| US-12 | 16 |
| CR-A | 12 |
| US-151 | 11 |
| CR-B | 11 |
| SR-29 | 10 |
| CR-G | 10 |
| US-14 | 9 |
| SR-54 | 9 |
| I-94 | 9 |
| CR-C | 9 |
Wisconsin actually reduced its liability insurance requirements recently -- cutting the $100,000 per person bodily injury limit to $25,000 and the property damage limit from $15,000 to $10,000 -- and also made formerly mandatory underinsured motorist coverage optional.
These changes may make a very basic policy cheaper but do not provide adequate coverage for anyone with a home, family or substantial savings. If you were to hit a newer car and inflict even minor injuries on its driver, those limits would be quickly exhausted and your finances exposed.
Don't bag a deer with your car: A Wisconsin driver's odds of hitting a deer are among the highest in the country at 1 in 78, according to State Farm data. You are not covered for damage unless you have comprehensive coverage.
A long memory: Most convictions remain on your Wisconsin motor vehicle record for five years, but some serious offenses, such as Operating While Intoxicating (OWI) are there for 55 years.
Double your points: Drivers who hold probationary Wisconsin licenses are assessed double the demerit points after the first offense.
Age restrictions: Restrictions for owning and insuring a car are the same in Wisconsin. A minor can do both, but only with the consent of a parent or guardian.
Uninsured motorist penalties for Wisconsin: You may be fined up to $500 and your license and registration may be suspended.
Proof of insurance via smartphone: Wisconsin law allows drivers to show electronic proof of insurance during a traffic stop. Thirty-one states total allow this.
Average annual car insurance rates for major cities in Wisconsin
Below you'll see how average annual rates for several of the largest cities in the state compare to state and national averages. Rates are for coverage of $100,000 per person/$300,000 per accident in liability and $50,000 of property damage coverage, with comprehensive and collision carrying a $500 deductible.
| City | Average Premium |
|---|---|
| Green Bay | $1,014 |
| Kenosha | $1,272 |
| Madison | $1,107 |
| Milwaukee | $1,337 |
| Racine | $1,284 |
| Wisconsin | $1,186 |
| National | $1,679 |